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Brand strategy and launch management

We create strategies that target commercial success, delivering products that are on trend, within budget, and on time.

Brand strategy

With a wealth of experience in creating high-end natural product ranges, we work with all kinds of budgets when maximising brand awareness and product desirability. We ensure the core brand principles underpin our next-generation formulating, product manufacturing, packaging aesthetics, and marketing campaigns, as every element stays focused on the target audience. Virtually guaranteeing a positive reception to the newly launched brand from both the retailers and consumers alike.

Launch management

We support and guide our clients, utilising our launch management masterplan to deliver products on time within budget and fully marketed through the outlets available to us. Our expertise in creating retail push-through strategies has yielded a history of successful product sell-throughs. Achievements that are courtesy of exceptional product and sales support, helping our retail partners build brand loyalty through consumer advice and education. We also advise on targeted marketing campaigns, allowing the best return on advertising budgets.